Campaign Wrap Report · Spring 2026
× Midwest Princess Project
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× Midwest Princess Project
One grand-prize winner takes the ultimate trip to São Paulo for Lollapalooza Brasil at the Autódromo de Interlagos: three-day Lolla Lounge passes for two, international flights, five nights of hotel, and a signed album with a personal note from Chappell Roan. It was the payoff for a campaign that turned thousands of fans into supporters for The Midwest Princess Project.
Every entry took real action through Propeller’s take-action-to-enter model, turning thousands of fans into supporters for The Midwest Princess Project.
The Midwest Princess Project was founded by Chappell Roan to uplift trans youth and LGBTQ+ communities through action, care, and connection, backing the organizations doing that work every day.
This campaign was only the start. 197 fans became monthly donors: support for The Midwest Princess Project that shows up every single month, on top of $24,181 raised gross across 1,679 total actions taken.
Powered by 3,564 Chappell Roan fans who showed up, reaching 1.7M people.
To the Chappell Roan team: thank you. Your fans showed up in a big way and reached far beyond Interlagos along the way. Every dollar raised backs The Midwest Princess Project, uplifting trans youth and LGBTQ+ communities through action, care, and connection. It was a joy to bring your people along, and here’s to the next one.